Marketing4ECPs

Company Profile

Marketing4ECPs is a subsidiary of POD Marketing. In 2014 I joined POD Marketing as the Director of Website & Technology. In 2017 I pivoted to an SEO/content hybrid role, taking on ownership of two departments as the Manager of SEO & Content Solutions.

I manage a team of 5 and am responsible for the creation and execution of our content and SEO solutions. In addition to owning the general operations of my two departments, I also coach and mentor a half-dozen professionals.

Responsibilities

  • Own the SEO strategies of more than 50 small business located across North America
  • Create and refine products to ensure they meet performance expectations while also maintaining acceptable COGS.
  • Develop, coach, and mentor my team and several other professionals within the organization.
  • Meet with new and existing clients regarding content and SEO strategies, troubleshooting, problem-solving, and general marketing strategy.
  • Speak at industry events, marketing conferences, and local small business centres.
  • Directly or indirectly manage/support more than $1 million in annual revenue.

Thought Leadership

I infrequently contribute to our company blog. A feed of my latest posts is below.

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